Section 1 - Getting to know your business.
Lets go a little in-depth about your business so we can get a better understanding about your brand. These questions will help with the strategy session and get to the core of your brand. Please don't hesitate to ask if you're not sure of anything.

Your name

Your e-mail

Business Name

What does your business do? What is your service or product? Go into as much detail as possible

Who is your ideal audience/customer? Think about age, gender, personality, income, personality etc

Who are your top 3 competitors?

What words would you use to describe your brand's personality?

What message do you want to convey to your customers? How do you want your customers to feel when they interact with your business?

Section 2 - Creative Direction and Visual Identity
Time to look at the visual side of your brand and get a clearer idea of the brand identity. Don't worry if you're not sure as it's our job to steer the visual direction.

What words would you choose to describe your desired vibe and look?

If you have an existing brand identity, why isn't it working for you?

Any font styles that you like and why?

Are there any colour schemes that you like and why?

References you would like to share (icon, symbol or image that inspire you)